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What are discounts?
The National Industry regulates prices based on global stock levels and global demand relative to population levels. This governs the market price (NI price) system-wide in each product. Companies with stock above the market price will be penalised with sales discounts by the price regulator. 

The Market Leader in each Licence is given a greater tolerance and can set its price up to a maximum of 20% above the current market price.  (See FAQ on benefits of Market Leader).

Discounts are scaled as follows:-
1% above market price = 10% discounted from sales
2% above market price = 20% discounted from sales
3% above market price = 30% discounted from sales
4% above market price = 40% discounted from sales
5% above market price = 50% discounted from sales
50% loss of sales is the maximum

The amount of discount appears in each Licence stock window immediately after the tick. The prices are dynamic as they respond to ever-changing market trends population levels capacity/demand upsizings, etc. and should be checked regularly to avoid discounts. Setting your price a little lower than the NI price can often avoid discounts. Using Auto Pricing avoids discounts as it sets prices at 95% of NI price.
Article ID: 22 Article Created: February 10, 2007 07:15 AMLast Modified: February 22, 2007 09:25 AM

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